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Glossary
What is IDX
or Broker Reciprocity?
Why do I
need IDX or BR?
What can
IDX or BR do for me?
How do I
get IDX?
Is there any paperwork needed for my IDX solution?
What are
IDX Best Practices?
What are
KW / EagentC IDX Business Practices?
How do I set up IDX on my Agent Website?
Glossary:
Broker
- Person Responsible for Office according to the
MLS
- Market Center Subscriber
Agent
- Licensed Associate
IDX - Internet Data Exchange; Same as Broker
Reciprocity
Broker Reciprocity - Brokers agreeing to share
each others listings on their web sites. This is regulated by
each MLS.
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What is IDX or
Broker Reciprocity?
IDX or Broker Reciprocity
is the ability for brokers to share the advertising of listings
on each others web sites. It is regulated by each local MLSs rules
and regulations. Internet Data Exchange (IDX) is a NATIONAL ASSOCIATION
of REALTORS® (NAR®) mandated policy. IDX went into effect
January 1, 2002.
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Why do I need
IDX or BR?
IDX allows KW offices
to quickly and inexpensively close the gap between consumers and
available properties in their area. IDX has evolved from a bleeding-edge
to a leading-edge solution and has now become the standard. Consumers
want to search all local listings -- If your site does not offer
this, they will seek one that does.
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What can IDX
or BR do for me?
Visitors spent more
time on IDX Web sites. A study by the Regional MLS of Minnesota,
Inc. (RMLS) shows the average time spent on a Web site quadrupled,
going from five to 20 minutes after IDX.
IDX Keeps Visitors on Your Web Site Longer.
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How do I get
IDX?
eAgentC now offers an IDX solution from our WolfNet partnership.
Click here for instructions on signing up for the eAgentC IDX solution powered by WolfNet
What you need to know about our WolfNet IDX partnership:
- Each KW associate has the ability to sign up for the eAgentC IDX solution powered by WolfNet within the KW Website Admin Tool.
- WolfNet should be available in most markets by the end of the 2007.
- You may need to sign paperwork with your local MLS.
Is there any paperwork needed for my IDX solution?
In order to create your eAgentC IDX solution, your local board requires that you sign an IDX agreement. Please contact your Tech Coordinator or MCA for the required paperwork and procedures.
As of November 7th, 2007, these are the MLSs that we are aware of which require the agent to complete individual IDX agreements:
| State and MLS |
KW name for the MLS |
| Alabama - NALMLS |
North Alabama MLS |
| Arizona - PAAR |
Prescott Area AoR |
| California - CCRMLS |
Central Coast Regional MLS |
| California - EBRD |
East Bay Regional |
| California - MRMLS |
Multi Regional MLS |
| California - SANDICOR |
SanDiego MLS |
| Colorado - IRES |
IRES |
| Colorado - Metrolist |
Metrolist |
| Connecticut - GNHAR |
Greater New Haven AoR |
| Florida - GTAR |
Greater Tampa AoR |
| Florida - HCAR |
Hernando County AoR |
| Florida - NEFMLS |
Jacksonville BoR |
| Florida - Ocala |
Ocala / Marion County AoR |
| Florida - PMLS |
Pensacola MLS |
| Idaho - IMLS |
Intermountain MLS |
| Illinois - CCAR |
Champaign AoR |
| Michigan - FAAR |
Flint Area AoR |
| Michigan - GLAR |
Greater Lansing AoR |
| Michigan - GRAR |
Grand Rapids AoR |
| Michigan - JMLS |
Jackson MI MLS |
| Minnesota - GLAR |
Greater Lakes AoR |
| Minnesota - RMLS |
Regional MLS of MN |
| Minnesota - ROCH |
Southeast MN |
| Missouri/Kansas - Heartland MLS |
Heartland MLS |
| North Carolina - TRIAD |
Triad MLS |
| New Jersey - GSMLS |
Garden State MLS |
| New Jersey - Middlesex |
Middlesex County MLS |
| New Mexico - SFAR |
Santa Fe AoR |
| Nevada - NNRMLS |
Northern Nevada Regional |
| New York - GHVMLS |
Greater Hudson Valley MLS |
| New York - MLSLI |
MLS of Long Island |
| Ohio - Dayton |
Dayton Area BoR |
| Pennsylvania - LCAR |
Lancaster County AoR |
| Texas - GTAR |
Greater Tyler AoR |
| Texas - NTREIS |
NTREIS |
| Virginia - REIN |
REIN |
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What are IDX Best
Practices?
One of the best uses
of IDX on a RE web site is to generate leads. Below are some statistic
that will help you understand why IDX is so important:
- The average production of an agent that doesn't have IDX on
their web site and didn't enhance listings was about $400,000.00.
- Agents that added IDX to their web site had an average production
of $1 million
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What are KW /
EagentC IDX Business Practices?
- In MLS markets where KW currently doesn't have vendors set up
for IDX use the MLS's solution.
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Making IDX affordable.
And implementing it for all of your agents. KW proposes that all
offices and agents have an IDX solution on their web site. Some
MLSs allow agents to have IDX. Others do not allow agents to have
IDX. Some allow the agents to frame the brokers solution other
do not. The most ideal way is for the MLS to allow agents to frame
the brokers solution and have a personalized solution. If your
MLS you can leverage the IDX solution your office purchases (the
brokers) smart frame solution and share it with their agents.
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